Creating a robust digital presence and cohesive brand voice is essential but challenging. KEOnline offers a Digitally Fit Audit Test to help you assess and improve your online presence, making your business more visible and competitive. Here’s a detailed guide on how to take the test and become #DigitallyFit.
Why You Need the Digitally Fit Audit Test
- Gain Expert Knowledge: Learn about critical digital marketing factors from industry experts.
- Boost Visibility: Achieve top visibility on KEOnline’s search engine, similar to Google.
- Maximize Branding: Ensure your brand has a constant presence on KEOnline’s blog site.
- Win Awards: Compete for recognition in the annual Digitally Fit Awards.
Ranking Factors
The overall ranking is based on three key factors:
- 50% Online Presence Audit Test
- 30% Online Voting
- 20% Expert Score
How to Take the Digitally Fit Audit Test
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Access the Test
- Navigate to the “Rank & Awards” section on your dashboard.
- Click on the “Take Test” button.
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Categories of the Test
- Must Have Audit: Free essential elements every business must have.
- Creatives/Content: Questions on graphics, content creation, and multimedia use for branding.
- Technical/Website: Related to your website, domains, hosting, and automation.
- Marketing: Questions on social media, mobile messaging, email marketing, and SEO.
- Portals/Reports: Inquiries about other backlinks and shared reports for improvements.
- Consultant/eDigital Marketer: When you need expert help to fix online presence issues.
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Test Structure
- The test consists of 50 questions, each with a completion bar, the question, best practices, your selection, and a learning video.
- At the end of each question, you can choose to continue to the next question or end the test.
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Review and Improve
- After completing the test, click “Review” to see your answers and identify areas for improvement.
- You can retake the questions multiple times to better your score and understanding.
Benefits of Taking the Audit Test
- Expert Insights: Receive guidance on improving digital marketing strategies.
- Enhanced Online Presence: Improve your visibility on KEOnline’s platform and beyond.
- Continuous Learning: Utilize learning videos and best practices provided during the test.
- Recognition: Aim to be an award winner in the Digitally Fit Awards, enhancing your credibility.
Taking the Digitally Fit Audit Test on KEOnline is a valuable step towards optimizing your online presence and branding. By following this guide, you can effectively assess your digital strengths and weaknesses, implement best practices, and continually improve your online visibility. Embrace this opportunity to become digitally fit, attract more leads, and achieve higher rankings in the competitive digital landscape.